Practice Leader – Accounting and Tax
Susanne is a Fellow of the Institute of Public Accountants as well as being a Fellow of the institute of Financial Accountants, she also is a registered tax Agent.
She started her practice very early in her career and as such Modderno has a history of some 40 years service to her clients with 17 of those years being based in Parramatta.
As a testament to the excellent service she and the team have provided to their clients, the practice has over 100 third generation clients, this fact alone proves that Susanne can assist a family over a long period of time and across generations and can provide estate planning.
Many of Susanne’s clients started as private PAYE then micro 1 person businesses through to multi million dollar SMEs.
Clients come from all segments of the marketplace; professional services, primary producers, R&D companies, retail, finance and investment, all manner of tradies, manufacturers, importers and exporters to name but a few.
Susanne’s communication style allows her to be as equally comfortable, capable and more importantly, valuable in dealing with the technical discussions needed to be had with the Australian Taxation Office and other compliance authorities through to layman and mums and dads.
Whilst Susanne can carry out all areas of accounting, she has a support team of accountants and bookkeepers to assist in those areas so that her personal focus can be on vision and growth strategies, estate planning management and financial accounting and all areas of compliance accounting matters.
Susanne’s belief is whether it is business or personal –“its not about the numbers if it doesn’t benefit the people.” To that end she has introduced a specific department / alliance partners to develop a valuable and trustworthy professional group for those that need to deal with the complexities of the NDIS and ageing challenges, who may be fearful of being unethically treated.
Practice Leader – Growth, Future Proofing and Exit
As an MBA qualified leading Business Strategist, Business Acquisition, Growth and Exit Specialist, Eric’s passion is to help businesses achieve their goals by being part of the team and bringing in independent views and expertise to complement the SME team to produce exceptional outcomes cost-effectively.
Strategically focussed, being innovative, knowing the critical business drivers/numbers and smarter/more efficient way of running a business through sound leadership and teamwork are hallmarks of his holistic and pragmatic approach in helping business owners to achieve exceptional results, as well as future-proofing their businesses.
Eric has an enviable track record in helping businesses to achieve outstanding results through a unique combination of skills, knowledge, experiences, insights and creativity in fine tuning the Business Strategy, providing Financial Road Map, improving the Target Marketing and Sales, Financial control, Human Resources and Operation Management.
Through the combination of his multidisciplinary education and experience Eric has successfully developed and implemented holistic and pragmatic business growth and exit methodologies (Strategic, Financial Road Map, and Business Key Drivers based methodology (SFB©)) to produce many great results for his clients including companies in the BRW Fast Starters List, Business Award Winners and Franchise Organisations.
Eric started his career with Deloitte Haskins and Sells Australia in 1981. Eric has had a long and successful career in Australian leading companies in various senior roles with the likes of AVIS, Jaguar/Rover, Audi, Daimler Chrysler and Hyundai, including being a General Manager of a $1.4 billion company. Leveraging on his holistic, multidisciplinary approach to achieve business successes before moving into management consultancy.
Eric joined CAD Partners, a leading SME Business Advisory/Financial Control Firm with more than 60 Partners in Australia and New Zealand as a Partner in 2005. Ten years with CAD Partners saw his progression to a Senior Partner and then Joint CEO, as well as being awarded “Australia and New Zealand Partner of the Year”, ” Best Performer”, “Marketer of the Year”, “Team Player of the Year” and “Community Contribution Award” by CAD Partners. Then becoming the CEO of a boutique management consultancy firm – Business Growth and Exit Specialists Pty Ltd.
As a firm believer in lifelong learning, Eric obtained his first academic qualification in a Bachelor of Economics from the University of Sydney, which was followed by Grad. Dip. EDP (Nepean), Grad. Dip. Management (Deakin), MBA (Deakin), MA (MGSM) and Executive Coaching(MGSM).
Eric is a Fellow of the Institute of Managers and Leaders and a Certified Practicing Accountant. He loves to contribute to the business community by being an active executive member of local business chambers, being on the judging panel of Business Awards at Local, State and National level and being a recognised business coach, mentor, and conference and business speaker.
Practice Leader – Marketing, Sales and IP – Plus NDIS accounting services support
George says he has two degrees a Grad Dip BA from 2 years study at university and the one he believes is far more valuable to his clients, an MBA from the school of hard knocks through over 30 years hands on experience in virtually all segments of the market place. Just a few of those segments are: grocery, confectionery, hardware, stationery, manufacturing, importing, B2B, B2C, B2G and professional services.
George’s key focuses are business strategy; sales, marketing, business development, soft skills training and intellectual property.
George created his first product and business venture at the age of 11 and has never stopped his entrepreneurial pursuits since.
Having started with a manufacturer’s agency company at the age of 19 he progressed from merchandiser through to Managing Director and by the age of 33 headed a team of 30 plus employees with a combined sales revenue of over $30 million dollars.
George was instrumental in the establishment of brands such as Artline marking pens WD40 and Armor All, Alcan Aluminium and Barilla to name but a few. He has worked with in excess of 400 companies and has trained in excess of 4,000 salespeople.
With over 30 years experience as a business coach, consultant and advisor, George has developed his own soft skills training courses in all aspects of sales and customer service plus personal development.
He has published a book on intellectual property on the topic of commercialising ideas and is in the process of releasing two other books on sales and business management.
George loves working with small-medium enterprises and particularly enjoys working with family owned and operated companies. He has a straight-talking, no sugar coating approach and a business network that has never failed in being able to provide a solution for his clients.
George has a long business history of helping those that are less fortunate than others and made a promise to his mum years ago “to fight for those that can’t fight for themselves” so he jumped at the opportunity of working in with the team to develop and grow the NDIS segment of the practice.